Fundraising When Money Is Tight: A Strategic and Practical Guide to Surviving Tough Times and Thriving in the Future

by Mal Warwick

$7.95

A nonprofit survival kit for hard times.

SKU: fundraising-when-money-is-tight Category: Tag:
  • Find out why you should make changes in your fundraising program during an economic downturn.
  • Discover three scenarios for economic recovery and how to apply three possible fundraising strategies to those scenarios.
  • Learn how to strengthen your case for giving during tough economic times.
  • Find out what the nine practical steps towards peace of mind are and how to apply them during an economic crisis.

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About the Author

Mal Warwick is the founder and chairman of Mal Warwick Associates (Berkeley, Calif. and Washington, D.C.), a fundraising agency specializing in direct response fundraising and marketing (http://www.malwarwick.com/). He has been raising money professionally since 1979, has written or edited 18 previous books, and teaches fundraising throughout the world. Contact him at mal@malwarwick.com.

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