How to Turn Your Words into Money: The Master Fundraiser’s Guide to Persuasive Writing
$7.95
Are you ready to write your most effective fundraising message ever? One that touches donors’ hearts, connects with their passions, and inspires them to give? Here’s the book to help you do it.
- Learn what works and what doesn't with donors from one of America's top fundraising writers.
- Find out why stories matter and five ways to make them impactful.
- Avoid "fundcrushing" mistakes and overcome "the evil cousin of fundraising."
- Incorporate must-have elements in your donor messages like SURE (Simple, Urgent, Repetitive, Emotional) and the "magic word."
What is Page to Practice™?
This one-of-a-kind professional development tool keeps you informed about great books and best practices. Each Page to Practice™ summary includes an executive snapshot, nonprofit interpretations, highlighted passages and an author interview. Informed subscribers make better book choices and, ultimately, save time and money. You can improve your personal performance, compare the views of leading nonprofit thinkers and respond to emerging trends. Learn more about how subscribers apply this time-saving tool to their professional advancement or download a free sample.
Related products
-
More Information
Global Fundraising: How the World Is Changing the Rules of Philanthropy
A practical guide to the challenges and successes of global fundraising, written by an international team of highly respected philanthropy professionals and edited by two of the leading nonprofit thinkers, Global Fundraising is the first book to genuinely offer a global overview of philanthropy with an internationalist perspective.
$7.95 -
More Information
Charity On Trial: What You Need to Know Before You Give
While the nation's love affair with charities is strong and continuing, the increase in indicting news stories over the past several years has heightened the public's interest, as well as its cynicism. In the midst of such scrutiny, Charity on Trial seeks to demystify what donors and others should expect from the charitable sector.
$7.95 -
More Information
Major Gift Fundraising for Small Shops: How to Leverage Your Annual Fund in Only Five Hours per Week
Amy Eisenstein guides you, in only five hours a week, to safely and surely meet the challenges of getting your organization ready for major gift fundraising, all the way up to that all-important ask—and beyond.
$7.95 -
More Information
Philanthrocapitalism: How Giving Can Save the World
For philanthropists of the past, charity was often a matter of simply giving money away. For the philanthrocapitalists - the new generation of billionaires who are reshaping the way they give-it's like business.
$7.95
Reviews
There are no reviews yet.