Relationship Fundraising: A Donor-Based Approach to the Business of Raising Money, 2nd Ed.
$7.95
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic bookRelationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century.
- Learn how to implement creative approaches to relationship-building fundraising.
- Find out how to avoid common fundraising errors and pitfalls, and how to apply the necessary components for fundraising success.
- Discover how to build good relationships with donors through marketing and achieve a greater understanding of donors.
- Learn how to communicate effectively with donors - via direct mail, the telephone or face-to-face contact - and prepare for the challenges of 21st-century fundraising.
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