A Sense of Urgency
$7.95
In A Sense of Urgency, Kotter shines the spotlight on the crucial first step in his eight-step process for implementing successful transformations: creating a sense of urgency by getting people to actually see and feel the need for change.
- Discover how to overcome complacency in your organization and why a sense of urgency must become a core, sustained capability.
- Learn the difference between true urgency and the frantic wheel-spinning that is so often mistaken for urgency.
- Understand the value in finding opportunities in crises and maintaining a positive sense of urgency.
- Put the author's key strategy and four tactics to effective use while keeping the naysayers at bay.
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